An ad in this week’s Economist.
I like to imagine the rough draft was:
YOU HAVE FREE WILL.
NOBODY’S MAKING YOU LIVE LIKE THIS.
IS IT ABOUT THE MONEY?
OR ARE YOU JUST AFRAID OF STUFF?
OH, FUCK IT, IT’S TOO LATE FOR YOU.
MAYBE THIS WILL MAKE YOU LESS UNHAPPY.
But then they dialed it back.